History[ edit ] The Sun before Murdoch[ edit ] The Sun was first published as a broadsheet on 15 September with a logo featuring a glowing orange disc. He assured IPC that he would publish a "straightforward, honest newspaper" which would continue to support Labour. Early Murdoch years[ edit ] Murdoch found he had such a rapport with Larry Lamb over lunch that other potential recruits as editor were not interviewed and Lamb was appointed as the first editor of the new Sun. Murdoch immediately relaunched The Sun as a tabloidand ran it as a sister paper to the News of the World.
History[ edit ] The Sun before Rupert Murdoch[ edit ] The Sun was first published as a broadsheet on 15 September with a logo featuring a glowing orange disc.
The paper was intended to add a readership of "social radicals" to the Herald's "political radicals".
Rupert Murdochmeanwhile, had bought the News of the Worlda sensationalist Sunday newspaper, the previous year, but the presses in the basement of his building in London's Bouverie Street were unused six days a week. He assured IPC that he would publish a "straightforward, honest newspaper" which would continue to support Labour.
Early Murdoch years[ edit ] Murdoch found he had such a rapport with Larry Lamb over lunch that other potential recruits as editor were not interviewed and Lamb was appointed as the first editor of the new Sun.
Murdoch immediately relaunched The Sun as a tabloidand ran it as a sister paper to the News of the World.
It has a new shape, new writers, new ideas. But it inherits all that is best from the great traditions of its predecessors.
About the quality of life. About the kind of world we live in. The first issue had an "exclusive interview" with the Labour Prime Minister, Harold Wilsonon page 9. It was the same size and its masthead had the title in white on a red rectangle of the same colour as the Daily Mirror.
Both feminists and many cultural conservatives saw the pictures as pornographic and misogynistic. Lamb later expressed some regret at introducing the feature, although denied it was sexist. Serialisations of erotic books were frequent; the publication of extracts from The Sensuous Womanat a time when copies of the book were being seized by Customs, produced a scandal and a significant amount of free publicity.
An extensive advertising campaign on the ITV network in this period, voiced by actor Christopher Timothy may have helped The Sun to overtake the Daily Mirror's circulation in Changes[ edit ] Inthe paper endorsed Margaret Thatcher in the year's general election at the end of a process which had been under way for some time, though The Sun had not initially been enthusiastic for Thatcher.
So bingo was introduced as a marketing tool and a 2p drop in cover price removed the Daily Star's competitive advantage opening a new circulation battle which resulted in The Sun neutralising the threat of the new paper.
This headline was published before it was known the sinking of the vessel had cost lives. The coverage "captured the zeitgeist", according to Roy Greensladeassistant editor at the time though privately an opponent of the warbut was also "xenophobic, bloody-minded, ruthless, often reckless, black-humoured and ultimately triumphalist.
In copy written by Wendy Henrythe paper said that the missile would shortly be used against Argentinian forces. Tony Snow, The Sun journalist on Invincible who had "signed" the missile, reported a few days later that it had hit an Argentinian target.
During the general election of The Sun ran a front page featuring an unflattering photograph of Michael Footthen aged almost 70, claiming he was unfit to be Prime Minister on grounds of his age, appearance and policies, alongside the headline "Do You Really Want This Old Fool To Run Britain?
Reagan was two weeks off his 74th birthday when he started his second term, in January On 1 March the newspaper extensively quoted a respected American psychiatrist claiming that British left-wing politician Tony Benn was "insane", with the psychiatrist discussing various aspects of Benn's supposed pathology.
The newspaper made frequent scathing attacks on what the paper called the " loony left " element within the Labour Party  and on institutions supposedly controlled by it.Rapper Giggs attacks the Sun over UK drill story: 'Your paper is so dead' July Print advertising in UK national newspapers rises for first time since , study finds.
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